Changde Lu, Director Institute of Industrial Design, Northwestern Polytechnical University, Professor and Doctoral Supervisor of Northwest Polytechnic University, Senior Consultant of the Strategic Alliance of China's Innovative Design Industry, Executive Vice President of Silk Road Innovative Design Industry Alliance, President of Xi'an Design Union. He is mainly engaged in virtual design, CAD/CAID and design philosophy, aircraft aesthetics and other aspects of research, one of the founders of China's industrial design specialty. He has a high reputation in China's industrial design industry and has made an important contribution to the development of industrial design and the winner of Quality Medal of China Design Contribution Award of Guanghua Longteng Award.